Title : What did Indra Nooyi, the chief executive of PepsiCo, say about "Lady Doritos"?
link : What did Indra Nooyi, the chief executive of PepsiCo, say about "Lady Doritos"?
What did Indra Nooyi, the chief executive of PepsiCo, say about "Lady Doritos"?
She was on the Freakonomics podcast, the NYT reports, and she said that women "don’t like to crunch too loudly in public. And they don’t lick their fingers generously, and they don’t like to pour the little broken pieces and the flavor into their mouth." Asked whether her company was planning "a male and female version of chips," she said:“It’s not a male and female as much as, ‘Are there snacks for women that can be designed and packaged differently?’ And yes, we are looking at it, and we’re getting ready to launch a bunch of them soon. For women, low-crunch, the full taste profile, not have so much of the flavor stick on the fingers, and how can you put it in a purse? Because women love to carry a snack in their purse.”When The Sun turned that into a story about a real product, "Lady Doritos," the internet went wild, criticizing, mocking, whatever. You can see some examples at the link and more at #LadyDoritos. It made me wonder if Nooyi is savvy enough to be masterminding virality to launch a new product.
A spokeswoman did say — about whether there's a new product designed to appeal to women — "I can’t yet give any more details beyond what Indra relayed in the podcast. However, I will be able to in a few months."
Anyway, the reaction on Twitter is humorous...
I feel like this is a overly strong reaction to #LadyDoritos pic.twitter.com/VCVAQkOQ7G
— RaPUNzel (@RandilynIsIn) February 5, 2018
... and humorously unhumorous:
I know it sounds stupid to be so pissed off about #LadyDoritos but think about its meaning for just a sec. these chips are literally designed to make women conform to there gender stereotypes. To be less messy and noisy and less distracting.
— Punk Rock Prince (@Doro_Doro) February 5, 2018
Oh my freaking gawd. I am in shock.
— Olivia Pope (@OliviaResists) February 6, 2018
The 1 day I put twitter away & focus on work, I come back to #LadyDoritos tending and I am all...
WTF
The first thought that came to mind after reading the story was..
Men. It's time to shut up & listen#HellHathNoFury@libertyveterans pic.twitter.com/7W9fjGFr2T
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